Book Review: The Conversational Firm: Rethinking Bureaucracy in the Age of Social Media by Catherine J. Turco
In The Conversational Firm: Rethinking Bureaucracy in the Age of Social Media, Catherine J. Turco offers a ethnographic study of a fast-growing social media marketing company, anonymised as ‘TechCo’, that has sought to foster a different corporate culture through its use of social media to facilitate dialogue between employees across the hierarchy. The book offers an empathetic and nuanced understanding of the […]
Book Review: Propaganda, Power and Persuasion: From World War One to Wikileaks by David Welch
Book Review: Propaganda, Power and Persuasion: From World War One to Wikileaks by David Welch
In this book, the contributors set out to trace the development of techniques of opinion management from the First World War to the current conflict in Afghanistan. Michael Warren finds that this book makes valuable contributions to a rich body of literature critiquing how leaders, media and other entities shape public opinion, whilst being accessible and thought-provoking to readers new to the subject. Propaganda, Power […]