Anthony J. Nownes

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    Celebrity endorsements affect voters’ feelings of anger and anxiety towards political candidates

Celebrity endorsements affect voters’ feelings of anger and anxiety towards political candidates

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In the 2016 election actors, musicians, and athletes publicly endorsed political candidates with the hopes that their celebrity could bring attention, and ultimately votes, to their preferred candidates. Research by Anthony J. Nownes shows us that many times this does work- survey respondents who were aware of Hillary Clinton’s celebrity endorsements had lower levels of anger and anxiety towards the […]

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    Information about celebrities’ political activities can influence how people think about political parties

Information about celebrities’ political activities can influence how people think about political parties

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From Lady Gaga to Justin Bieber, to Oprah, celebrities have a tremendous influence over people’s lives. But does that influence also extend to how people think about political parties as well? In new research, Anthony J. Nownes looks at how people react when given the information that celebrities have made contributions to the Republican and Democratic parties. He finds that […]

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